Legal/Privacy Statement

ExpertTire thanks you for accessing or using this web site (the "Site"). ExpertTire wants to assure you that ExpertTire respects your privacy. ExpertTire knows that trust is the key to any successful business relationship. The following Privacy Policy describes ExpertTire's commitment to protect your personal information.

Use of this Site constitutes your consent to the collection and use of the information as described below in this Privacy Policy. If ExpertTire changes this Privacy Policy, ExpertTire will update this page of the Site so that you will be aware of any changes to this policy. ExpertTire encourages you to review this Privacy Policy from time to time so you will know if the Privacy Policy has been changed or updated.

This Privacy Policy explains how ExpertTire collects, uses and discloses your personal information. This Privacy Policy also explains the steps ExpertTire has taken to ensure that your personal information is secure. Finally, this Privacy Policy explains your choices regarding the collection, use and disclosure of your personal information.

THE SITE INCLUDES LINKS TO THE WEB SITES OF THIRD PARTIES. WE PROVIDE THESE LINKS AS A CONVENIENCE TO OUR USERS. THE INCLUSION OF ANY LINK DOES NOT IMPLY EXPERTTIRE'S ENDORSEMENT OF ANY COMPANY, ITS WEB SITE, OR THE PRODUCTS AND SERVICES IT SELLS. PLEASE NOTE THAT EXPERTTIRE IS NOT RESPONSIBLE FOR ANY CONTENT OR THE PRIVACY PRACTICES OF ANY WEB SITE OTHER THAN OUR OWN SITE.

Information Collection and Use

1. Information Collection. ExpertTire may collect information from you at several different points and in different ways on this Site. ExpertTire will ask you for your permission before ExpertTire collects any information that personally identifies you or allows ExpertTire to contact you. ExpertTire's primary goal in collecting personal information from you is to provide you with an efficient, meaningful and customized experience. For example, ExpertTire can use your personal information to:

  • make this Site easier for you to use by not having to enter information more than once.
  • help you quickly find information and services.
  • help ExpertTire create content on this Site that is most relevant to you.
  • alert you to updated information and services offered by ExpertTire, or its affiliated companies.

(a) Registration. To use this Site, or certain portions or features of the Site, you may be required to first complete an online registration form. During registration you will be prompted to provide to ExpertTire certain personal information, including but not limited to your name, address, phone number and e-mail address.

(b) Cookies. "Cookies" are small pieces of information that are stored by a user's Internet browser on a user's hard drive. The Site may store some information on your computer in the form of a cookie or similar file, however This Site does not use permanent cookies that contain any personally identifying information, such as your name or address. The cookies allow us to recognize you when you return to our site and to provide you with a customized experience that we feel will be of value to you. Most web browsers allow you to exercise control over cookie files on your computer by erasing them, blocking them, or notifying you when such a file is stored. Please take a look at your particular browser for instructions on this function. If you do elect to disable the Site's cookies, please note that you may not be able to take full advantage of the Site.

(c) Log Files. This Site automatically collects information pertaining to Your access. Such information may include Your Internet protocol ("IP") address as well as other connection and usage information for system administration and troubleshooting purposes. (An IP address indicates the location of Your computer on the Internet.) ExpertTire does not link an IP address to any personally identifiable information.

Children's Online Privacy Protection Act (COPPA).

This Site is a website directed to the general public. ExpertTire does not knowingly collect information from children under 13.

2. Information Use and Disclosure.

(a) Internal Use. ExpertTire may identify you in connection with your use of certain aspects of this Site. For example, ExpertTire may identify you by vehicle or tire ownership to provide you with information on related products and/or promotions. ExpertTire may internally use your personal information to improve ExpertTire's marketing and promotional efforts, to improve the Site's content and/or layout, and to determine general marketplace information about visitors to this Site.

(b) External Use. ExpertTire does not sell, rent, license or otherwise disclose your specific personal information to any third parties, excluding affiliated companies, without your consent. Occasionally, ExpertTire may provide statistics to outside parties about the usage of our site, but these statistics will never include any personal information about our users. ExpertTire may disclose your personal information pursuant to a court or government order. ExpertTire will share your information with affiliated companies to identify services or products that you may be of interest to you (Marketing) but you will have the opportunity to opt-out of this Marketing.

Please note that because a customer information database is customarily considered a business asset, ExpertTire reserves the right to transfer the database in a merger or sale of some or all of its company or in an action for bankruptcy. Your information will continue to be treated in accordance with this Privacy Policy by the acquiring or merged company unless you are notified and provided an opportunity to change your preferences.

Data Security

This Site incorporates various physical, electronic and administrative procedures to safeguard the confidentiality of your personal information. Access to your personal information is restricted. Only employees who need access to your personal information to perform a specific job are granted access to your personal information. Finally, the servers where ExpertTire stores your personal information are kept in a secure environment, behind locked doors and a firewall.

WHILE EXPERTTIRE HAS TAKEN COMMERCIALLY REASONABLE PRECAUTIONS TO SAFEGUARD YOUR PERSONAL INFORMATION, EXPERTTIRE CANNOT GUARANTEE COMPLETE SECURITY BECAUSE COMPLETE SECURITY DOES NOT PRESENTLY EXIST ON THE INTERNET.

Opt Out/Corrections

Upon your request, ExpertTire will (a) remove your personal information from ExpertTire's database (which might cancel your subscription to this Site or a portion of this Site); or (b) correct or update your personal information. You can request that ExpertTire remove, correct or update your personal information at the "Contact Us" section of this Site.

Updates to This Policy

If ExpertTire decides to change or update this Privacy Policy, ExpertTire will post changes and updates on this Site so that you will always be aware of what information ExpertTire collects, uses and distributes. ExpertTire encourages you to review this Privacy Policy from time to time so you will know if the Privacy Policy has been changed or updated. If you have any questions about ExpertTire's Privacy Policy, please use the "Contact Us" section of this Site.

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